5 hacks to make higher converting content Hack#4

09.11.2020

Repeat your offer to book a transfer twice. First time when you present the service, and the second — to remind. It's better to use two different motivation hooks for every repetition.

The author describes different services. In the middle of the article, he gives information about airport transfer and puts a link to Ziyas

When to apply these hacks

The most appropriate pages to which you can effectively apply our recommendations are:
 

  • Devoted to a particular route (e.g., Trip from Budapest Airport to the city center: transport, prices, timetable)
     
  • About the city (e.g., Everything you need to know about Bangkok).
     
  • About transport hubs (e.g., Sheremetyevo Moscow Airport: how not to get lost).
     
  • Personal reviews (e.g., My first experience of booking transfer).


Remember, the conversion rate of partner links depends on how you make them. You may also add to your site deep links. They lead to a page with a particular route, city, airport, etc. It's convenient because a reader doesn't roam from page to page, but is redirected to one he/she needs.

The last recommendation we want you to give — analyze every change you've applied. Check how it influences on site visitors' activity. Ask your audience for feedback — do they like your articles, are your materials helpful.

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